Episodes

Wednesday Nov 11, 2020
35 - Why Your Shop?
Wednesday Nov 11, 2020
Wednesday Nov 11, 2020
In this week's episode of the Leading Edge, we're talking with multiple shop owners about how they present their value to potential customers. Why should they choose your shop? What can you do to show your value? And how does that apply to your marketing, your customer service, and everything your shop does?
Thanks for listening - let us know if you have questions or submit more topic ideas at institute@iforabe.com.

Thursday Sep 12, 2019
34 - Social Media ROI
Thursday Sep 12, 2019
Thursday Sep 12, 2019
There's no denying that there's a clear benefit to marketing on social media. But what are some of the unknown benefits, and where do you make back your investment? Find out in this episode of the Leading Edge.
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Find more information about the work we do by visiting iforabe.com or messaging us directly through our Facebook.

Thursday Sep 12, 2019
33 - Does Training Pay?
Thursday Sep 12, 2019
Thursday Sep 12, 2019
It can be hard to tell if sending your team to training pays off in the bottom line. It does, and in this episode we discuss how and why!
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Find more information about the work we do by visiting iforabe.com or messaging us directly through our Facebook.

Thursday Sep 12, 2019
32 - What is Premium Service?
Thursday Sep 12, 2019
Thursday Sep 12, 2019
It's hard to put a finger on what defines premium service, everyone has their own individual ideas. In this episode we discuss what it means to you, and how you can develop it within your shop.
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Find more information about the work we do by visiting iforabe.com or messaging us directly through our Facebook.

Thursday Sep 12, 2019
31 - It's Not Where You Live
Thursday Sep 12, 2019
Thursday Sep 12, 2019
In this episode we talk about the common excuses most shops have, and how to deal with them.
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Find more information about the work we do by visiting iforabe.com or messaging us directly through our Facebook.

Tuesday Jul 30, 2019
30 - The Absentee Owner
Tuesday Jul 30, 2019
Tuesday Jul 30, 2019
In this episode we discuss what it takes to get you out of the shop, the mindset needed to make those changes, and the steps to get there. The Absentee Owner is an owner who's business practically runs itself (with minor management from you of course).
Spend more time doing the things you love, and less time getting your hands dirty in this episode of the Leading Edge. We have Tom Lambert of Shadetree Automotive, Seth Thorson of Eurotech Auto, and Patrick Howard of Star Automotive. Each of these owners have built their businesses to be machines that with minimal input.
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Find more information about the work we do at www.iforabe.com
You can also see more of our content on youtube at https://www.youtube.com/channel/UCGipdY4kFinShK4TTx2_9Kw
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Contact us about training, and if you mention this podcast we'll give you 10% off of class seats!

Wednesday Jul 03, 2019
29 - A Changing Industry
Wednesday Jul 03, 2019
Wednesday Jul 03, 2019
Our industry is changing in some big ways and our panel gets to the heart of them. Todd Westerlund of https://www.kukui.com/, Charlie Burke http://worldpac.com/training/, and Carm Capriotto https://remarkableresults.biz/ join our CEO Cecil Bullard and add some great insight about what's to come.
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Find more information about thw work we do by visiting https://www.iforabe.com, or by searching @theleadingedge on Spotify or itunes.
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If you have any questions, or you have a topic you'd like us to cover, email us at institute@iforabe.com or message us on our Facebook https://www.facebook.com/Iforabe/.

Wednesday Jul 03, 2019
28 - Cultivating Culture
Wednesday Jul 03, 2019
Wednesday Jul 03, 2019
Culture affects every aspect of your business. In this episode we dive into the nuances that can guide your culture to where you want it. With a panel of culture experts, join us in the conversation and add your 2-cents about how your culture impacts your business.
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You can find more informaiton about the work we do at https://www.iforabe.com, and you can find more episodes on spotify and itunes by searching @theleadingedge.
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If you have any questions for us, or would like us to cover a certain topic, email us at insitute@iforabe.com or message us on our facebook https://www.facebook.com/Iforabe/
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We'll see you in 2 weeks!

Wednesday Jul 03, 2019
27 - Closing More Sales
Wednesday Jul 03, 2019
Wednesday Jul 03, 2019
In this episode we discuss the best ways to close sales. On our panel we have some veteran advisors and some newcomers to give a variety of differing perspectives.
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You can find other episodes on Spotify and itunes by searching @theleadingedge or take a look at our website https://www.iforabe.com
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Check out some of the education we provide by clicking the link!
https://www.iforabe.com/classes

Wednesday May 22, 2019
26 - Boosting Production
Wednesday May 22, 2019
Wednesday May 22, 2019
This episode is all about boosting your shops production. With owners who have blown theirs through the roof, let's get into the systems and strategies they used to get the performance routinely hit by these BEASTS of production.
Guest Panelist: Eric Svedberg - https://www.europeanautowerks.com/
Guest Panelist: Bill Adams - https://www.adamsautoworx.com/
For more information about what the Institute does, check out iforabe.com
You can find this, and other episodes, by searching @theleadingedge on Spotify and Itunes.